Product Information Management

Make sure your business is always scalable with PIM


“Madvapes started as an e-business, opened their first brick-and-mortar shop in 2013; currently operates 107 physical stores. The market is profitable – there are millions of people in the world in the process of quitting smoking.” 

Mark Hoodendoom, Head of Madvapes

Growing need to use PIM: Monitor your Product Catalog and Price lists

1. Challenge

Imagine that your store started with 50 items, so you need to enter approximately 100 data points, descriptions, labels, and 10 pictures for each

2. Features to use

Transform your product catalog and price lists into easy-to-use workflows and reduce manual data entry: Define product status, shipping time, and location in the warehouse.Create products with special prices and determine discounts based on the amount or percentage

3. Outcome

Madvapes, from an e-cigarette business, to announce 15 new stores openings in the US

Explore Madvapes Use case >

Take a tighter look at the whole picture by operating a centralized product database

1. Challenge

You are selling globally and you don’t know how to process different products in different languages and/or markets

2. Features to use

PIM is your command center for product management – an entire list of suppliers where you can navigate easily between groups or inventory and provide all your bank accounts, conditions, and contact information

3. Outcome

Using the PIM, Dobbs & Bishop is able today to synchronize between different parties,create matrix products and generate different sales reports

Explore Dobbs & Bishop Use case >

Meet the dynamic demand of omnichannel shopping

1. Challenge

You are wondering how can deliver high-quality product information and avoid inconsistency between channels or how can you support your brand awareness and harmony along with different channels and promotions

2. Features to use

A manageable list of brands displayed where you can easily change, update, add or delete it. This list is also linked into one submenu where you can organize different groups and update them with additional products: Create product card, Change and Add categories

3. Outcome

Omni steel supply is a metal distributor that uses PIM to handle complex product content and relationships

Explore Omni steel supply Use case >

Automate and Master different Vapes product cards and Adjust it to your pricing strategy goals

How were Madvapes used to organize their products and prices before PIM?

E-liquid, Devices, Brand Names, Tanks, and Accessories are all of Madvapes categories related to the goods that madvapes are selling. These categories need to be very well organized so they can be synchronized between different parties: Customer, Cashier, and Manager.

Better business decisions with PIM 

The customer enters the store and starts looking for his/her preferred vape device, proceed to the shop representative and ask him if this product is still available. The representative needs to take at least between 10 to 15 minutes as he should check in the system what’s the model, description, label, price, and availability.


Use Product Bundles to grow your sales 

Today, Madvapes are creating product bundles using PIM and initiating new marketing and sales strategy using these features.

Have you heard before about “Hidden bundles”?

When customers purchase a vape device, they need obviously some other mandatory accessories which are liquid and tanks. Through these hidden bundles, Madvapes is able today to associate some accessories to their primary products by adding new bundles and creating a great deal for their shoppers.

Order and Manage different cheese stocks from your PIM: Easy management of complex items

From traditional Product Management System  to a Cloud-based PIM

Dobbs and Bishop are providing different variety of cheese that requires a high level of synchronization between suppliers and their current stock or available products.

Using Production batches smartly

PIM is helping this international cheese shop to create a list of brands, synchronize with suppliers where they can navigate easily between names and groups, and link their production batches to the right suppliers

A fully connected cheese production workflow

Whether at home, on the road, or on location, Chef Cabera can easily organize the supplier’s contracts and conditions, create different product groups and batches and assign it to a list of brands: All the cheese is stocked in the cloud !


Streamlined complex steel items in the metals manufacturing industry

All your products locators and steel services are in one place

Omni Steel Supply is using today our PIM services to create matrix dimensions: create different subdivisions like product locator and the different steel services associated based on very specific and personalized criteria: size, materials, and measurements.

The power of reports in PIM

After organizing all the product data, Omni steel supply used to generate sales, orders, and costs reports to maintain a scalable inventory management system: Organizing different distribution channels, personalizing their product catalog, and making business decisions based on analytics.

Stop making manual decisions and start automating your workflows

PIM lets you enter all different data, convert your product raw information into a personalized workflow where you can see all your operations in one place: Start focusing on smart decisions to scale your business.


Sales teams that need both accurate and updated product data at all times

Import data from your ERP system, Update product info by adding descriptions and images, and maintain your sales team on the same page by keeping your product databases up-to-date

Popular features for sales teams in PIM

– Product Classifications
– Multiple pricing options for locations and customers
– Export Product information

Ecommerce directors that need to provide the latest content updates

Ecommerce managers can use the integration panel to set up multiple WooCommerce stores from the product information management feature: set-up price lists for different sales campaigns, map shipping fees and then assign a warehouse for every integration. All the products will always be synced and accurate

Popular features for eCommerce directors

– Matrix products for easier management of complex items
– Categorize different inventory groups
– Import or create a nomenclature and coding system

Marketing Teams that need to develop and adjust campaigns across numerous channels

By using the product bundles of PIM, Marketing Teams can reduce existing inventory, decrease distribution costs and push new products without implementing a launch strategy by simplifying the marketing mix

Popular features for Marketing team

– Product Catalog Bundles
– Bundles and Product Cards
– Matrix Dimensions